Internet Metrics
and Benchmarks
You cannot manage what you do not measure.
The message in this axiom is even more critical in the dynamic world of the Internet. With this
in mind, we have compiled a comprehensive list of 193 Ecommerce metrics and 332
measurements that we have tracked and followed in "real time". The
secret to interpreting these metrics is to detect drastic changes and watch for the extremes outside of
historical norms. Of course, it is extremely beneficial to have years of experience in monitoring
Internet benchmarks.
Please direct your questions and
comments regarding Internet Metrics and Benchmarks to the Consultants
at iMarketing Strategy.
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